{"id":5471,"date":"2017-05-05T23:58:59","date_gmt":"2017-05-05T23:58:59","guid":{"rendered":"https:\/\/healthyaging.net\/magazine\/?p=5471"},"modified":"2019-04-04T13:30:59","modified_gmt":"2019-04-04T13:30:59","slug":"tony-robbins","status":"publish","type":"post","link":"https:\/\/healthyaging.net\/magazine\/spring-summer-2017\/tony-robbins\/","title":{"rendered":"Tony Robbins &#8230; Life Strategist"},"content":{"rendered":"<p><p class=\"author-credit\">By Carolyn Worthington<\/p><\/p>\n<h4>True Story<\/h4>\n<p><span class=\"dropcap\">I<\/span>n 1993, when I was in the early days of developing a television production company, producing short news features, and longer documentaries, <a href=\"https:\/\/www.tonyrobbins.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Tony Robbins<\/a> came into my life. Now, I never met the man and still haven\u2019t, but he inspired me to build my business in a way I might not have done without his influence.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-5606 alignleft\" src=\"https:\/\/healthyaging.net\/magazine\/wp-content\/uploads\/2017\/05\/Unshakeable-Cover-Image-for-magazine-article.jpg\" alt=\"\" width=\"441\" height=\"666\" srcset=\"https:\/\/healthyaging.net\/magazine\/wp-content\/uploads\/2017\/05\/Unshakeable-Cover-Image-for-magazine-article.jpg 441w, https:\/\/healthyaging.net\/magazine\/wp-content\/uploads\/2017\/05\/Unshakeable-Cover-Image-for-magazine-article-199x300.jpg 199w\" sizes=\"auto, (max-width: 441px) 100vw, 441px\" \/>In fact, that inspiration ultimately lead to the development of <a href=\"http:\/\/www.healthyaging.net\" target=\"_blank\" rel=\"noopener noreferrer\">Healthy Aging\u00ae<\/a>, which I trademarked and built into the multi-media platform it is today\u2014magazine, website, social media, <a href=\"https:\/\/healthyaging.net\/september-is-healthy-aging-month\/\" target=\"_blank\" rel=\"noopener noreferrer\"><em>September is Healthy Aging\u00ae Month<\/em><\/a>, and more \u2026<\/p>\n<p>Selling was, quite frankly, an uncomfortable arena for me. I have always felt more comfortable looking for ways to help other people see opportunities to move forward. The multi-media world was a way for me to do that.<\/p>\n<p>To run a business, as we all know, unfortunately relies on that <em>money thing<\/em>. And it was hard for me to ask for money.<\/p>\n<p>It was also the early 1990s. Women had begun to break the glass ceiling. (Sorry millennials \u2026 it was beginning back then). But many industries were dominated by men, and it took, sometimes, a lot of <em>chutzpah<\/em> for women to be tough. That often translates into the need for strong negotiating skills.<\/p>\n<h4>Enter Tony Robbins<\/h4>\n<p>As I was soul-searching how to get the guts to pitch sponsors for fees that truly reflected the amount of time and effort involved in production, my husband handed me a box of cassette tapes: T<em>ony Robbins Personal Power: A 30 Day Program<\/em>.<\/p>\n<p>\u201cHere, listen to these,\u201d he said. \u201cMaybe you\u2019ll be inspired.\u201d<\/p>\n<p>Of course, I pooh-poohed the suggestion and threw the box of tapes in the car. (<em>Note: Yes, these were audio cassette tapes \u2026 remember those?<\/em>)<\/p>\n<p>How would I listen to a bunch of tapes? I worked full time, had a small staff and a broadcast editing suite. And I had my family and always made them a priority. At a drop of a hat, I was there for my kids\u2014volunteering at the school, going on class trips, taking them to school.<\/p>\n<p>While driving my kids back and forth to school one day, I decided to listen to one of the tapes.<\/p>\n<p>I was hooked \u2026 For 30 days, I listened to them all. I was inspired.<\/p>\n<p>Now, I am not trying to sell you his tapes. I\u2019m just saying that he inspired me enough to rethink the value of what I was proposing and gave me more confidence in the belief that what I was doing was important, was a way to inspire and educate other people, and had a monetary value.<\/p>\n<p>Within a few months, I sold three major sponsors on a six-figure fee that was fair and, quite frankly, three times what I was originally thinking.<\/p>\n<p>When I heard about Tony Robbins new book, \u201c<a href=\"https:\/\/www.amazon.com\/gp\/product\/1501164589\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=1501164589&amp;linkCode=as2&amp;tag=healagin09-20&amp;linkId=1f33f8950b2a6e77ac43880491b9ba32\" target=\"_blank\" rel=\"noopener noreferrer\"><em>Unshakeable, Your Financial Freedom Playbook<\/em><\/a>,\u201d I remembered how Robbins influenced my life and wondered if his latest book might be helpful to our readers. And, I wondered if he would have ideas not just for those starting out like I was but for the older generations today, too.<\/p>\n<h4>Who is Tony Robbins?<\/h4>\n<p>From his humble beginnings, Tony Robbins has practiced what he has preached for over 40 years to become a bestselling author, successful entrepreneur, and philanthropist.<\/p>\n<p>[awesome-gallery id=5593]<p class=\"wp-caption-text\"> Tony Robbins with (clockwise from top left)Barbara and former president, George Bush; former president Bill Clinton; Dalai Lama; Princess Diana.<\/p><\/p>\n<p>He is considered a top life and business strategist, often called upon as a consultant and coach by Fortune 500 CEOs, such as Marc Benioff, CEO and founder of Salesforce.com and Steve Wynn, chairman and CEO of Wynn Resort &amp; Casinos; top athletes like Serena Williams and Andre Agassi; entertainers, including Leonardo DiCaprio and Hugh Jackman. He has even coached global leaders and presidents of nations such as Bill Clinton, Princess Diana, and Mikhail Gorbachev.<\/p>\n<p>[awesome-gallery id=5587]<p class=\"wp-caption-text\">Early years of Tony Robbins<\/p><\/p>\n<p>Author of five internationally bestselling books, including the New York Times #1 best-seller <em>Money: Master of the Game<\/em> and <em>Unshakeable<\/em>, Robbins has empowered more than 50 million people from 100 countries through his audio, video, and life-training programs. More than 4 million people have attended his live seminars.<\/p>\n<p>His company America&#8217;s Best 401k, a full service 401k solution, provides free side-by-side fee comparisons to business owners to see just how much they are really paying in fees. The company is also pioneering unique guaranteed income solutions for plan participants entering retirement.<\/p>\n<p>Robbins is also a major advocate for Portfolio CheckUp, a service that is disrupting the brokerage industry by providing a free online analysis of your investment accounts and then connecting you to a fee-based fiduciary advisor that is required by law to put client&#8217;s best interests first. He is also the founder of Power CFO and the Global Accounting Alliance, which provide much-needed outsourced CFO for small business owners in eight countries around the world.<\/p>\n<p>Robbins has founded or is a partner in more than 30 companies with combined annual sales of more than $5 billion. These diverse companies range from a top-rated resort and spa in the Fiji Islands, a virtual reality company that is a partner with the NBA and Live Nation concerts. He is a partner of sports teams like the Los Angeles Football Club and Team Liquid, an organization involved in the eSports area.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-5603\" src=\"https:\/\/healthyaging.net\/magazine\/wp-content\/uploads\/2017\/05\/tony-robbins-as-philanthropist.jpg\" alt=\"\" width=\"750\" height=\"492\" srcset=\"https:\/\/healthyaging.net\/magazine\/wp-content\/uploads\/2017\/05\/tony-robbins-as-philanthropist.jpg 750w, https:\/\/healthyaging.net\/magazine\/wp-content\/uploads\/2017\/05\/tony-robbins-as-philanthropist-300x197.jpg 300w, https:\/\/healthyaging.net\/magazine\/wp-content\/uploads\/2017\/05\/tony-robbins-as-philanthropist-700x459.jpg 700w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><p class=\"wp-caption-text\">Tony Robbins in one of his many philanthropic efforts<\/p><\/p>\n<p>As a philanthropist, Robbins has not forgotten the tough times of his own childhood. He now feeds 4 million people per year in 56 countries. He has also initiated programs in more than 1,500 schools, 700 prisons, and 50,000 service organizations and shelters. He provides fresh water to 100,000 people a day in India in order to fight the number one killer of children in that country\u2014waterborne diseases. He has personally provided meals for 59 million people in the U.S. and matching funds to feed 102 million through his partnership with Feeding America.<\/p>\n<p>All of the profits from <em>Unshakeable<\/em> will be donated to Feeding America.<\/p>\n<p>Robbins lives in Palm Beach, Florida, with his wife, Sage Robbins.<\/p>\n<h4>So, What Can You Learn From <em>Unshakeable<\/em>?<\/h4>\n<p>If you are confused by the financial world just like many of us, <em>Unshakeable<\/em> is a good resource to help you make sense of it. This is a great book to recommend to your children and offers those of us who are worried about retirement strategies and a pep talk that it is never too late.<\/p>\n<p>Robbins attempts to take the mystery out of investing by providing you with simple tools and strategies in an easy to understand presentation.<\/p>\n<p>Here is some of what you can learn from this book:<\/p>\n<ul>\n<li>How to put together a simple, actionable plan that can deliver financial freedom.<\/li>\n<li>What your 401(k) provider doesn\u2019t want you to know. How a few simple steps can add a decade or more of additional retirement income to your savings.<\/li>\n<li>Strategies from the world\u2019s top investors on how to protect yourself and your family.<\/li>\n<li>How to maximize profit from the inevitable crashes and corrections to come.<\/li>\n<li>The core four principles to help you maximize the upside and minimize downside.<\/li>\n<\/ul>\n<p>\u201cWe all dream of achieving that tremendous inner peace, that comfort, that independence, that freedom,\u201d Robbins says in the book. \u201cWe all dream of being unshakeable.\u201d<\/p>\n<p>\u201cYou need to learn the rules of the financial game, who the players are, what their agendas are, where you can get hurt, and how you can win. This knowledge can set you free.\u201d<\/p>\n<p>Robbins wrote this book through helping others achieve financial freedom. \u201cThe big purpose of this small book is to provide you with that essential knowledge,\u201d he said. \u201cIt will give you a complete playbook for financial success, so that you and your family won\u2019t ever again have to live in fear and uncertainty but can enjoy the journey with true peace of mind.\u201d<\/p>\n<p>Lamenting that millennials are not investing in the stock market like generations before him, this book might provide a playbook for them.<\/p>\n<p>Robbins gives another reason for writing this book as \u201cI want to show you how to avoid being eaten by sharks \u2026 one of the biggest obstacles to achieving financial success is the difficulty of figuring out who you can and cannot trust.\u201d<\/p>\n<p><em>Unshakeable<\/em> serves a financial guidebook with sections such as:<\/p>\n<ul>\n<li>Rule Book for Wealth &amp; Financial Success \u2026 if you don\u2019t know the rules, you can\u2019t hope to win.<\/li>\n<li>Financial playbook including basic principles he learned from interviewing more than 50 of the world\u2019s greatest investors and how to \u201cslay the bear,\u201d concepts for how to meet a bear market head on without fear. Key principles to guide your through all investment decisions.<\/li>\n<li>Basic financial information in simple terms are here like what\u2019s a correction really mean? What\u2019s the difference between a bull and bear market.<\/li>\n<li>Hidden fees you may not even know about.<\/li>\n<li>Checklists for building your financial legacy and ways to save on taxes.<\/li>\n<li>An especially thought provoking section on how do you achieve ultimate happiness. Is it really by amassing large amounts of money or is there a way to achieve that beautiful state right now? \u201cReal wealth is emotional, psychological, and spiritual,\u201d Robbins said.<\/li>\n<\/ul>\n<h4>The Take Away?<\/h4>\n<p>Throughout Robbins&#8217; book, with its easy-to-read style, you will find plenty of \u00a0ideas for improving personal finances, whether you want to share it with your kids or need help now.<\/p>\n<p>You will be inspired &#8220;to go for it&#8221; and feel that maybe it really is never too late even for financial wellness. Perhaps, you will want to follow Robbins personal philosophy: \u201c<em>Today I am fortunate to be alive, I have a precious human life, I am not going to waste it<\/em>.\u201d<\/p>\n<p>And, maybe I will check out if those tapes are still in my basement. Nothing like a motivational boost!<\/p>\n<h5><em><span style=\"color: #993300;\"><a style=\"color: #993300;\" href=\"https:\/\/www.amazon.com\/gp\/product\/1501164589\/ref=as_li_tl?ie=UTF8&amp;camp=1789&amp;creative=9325&amp;creativeASIN=1501164589&amp;linkCode=as2&amp;tag=healagin09-20&amp;linkId=1f33f8950b2a6e77ac43880491b9ba32\" target=\"_blank\" rel=\"noopener noreferrer\">Unshakeable: Your Financial Freedom Playbook<\/a><\/span>, by Tony Robbins with Peter Mallouk,\u00a0\u00a9 2017, published by Simon &amp; Schuster, hardcover.\u00a0<\/em>Cover photo of Tony Robbins: Joseph Seif; personal photos of Tony Robbins courtesy of Tony Robbins. To learn more about Tony Robbins visit his website: <a href=\"https:\/\/www.tonyrobbins.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Tony Robbins.com<\/a><\/h5>\n","protected":false},"excerpt":{"rendered":"<p>New book by Tony Robbins, Unshakeable, offers tools to achieve financial goals<\/p>\n","protected":false},"author":3,"featured_media":5610,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[77,79],"tags":[],"class_list":["post-5471","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-spring-summer-2017","category-spring-summer-2017-features"],"acf":[],"_links":{"self":[{"href":"https:\/\/healthyaging.net\/magazine\/wp-json\/wp\/v2\/posts\/5471","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/healthyaging.net\/magazine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/healthyaging.net\/magazine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/healthyaging.net\/magazine\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/healthyaging.net\/magazine\/wp-json\/wp\/v2\/comments?post=5471"}],"version-history":[{"count":27,"href":"https:\/\/healthyaging.net\/magazine\/wp-json\/wp\/v2\/posts\/5471\/revisions"}],"predecessor-version":[{"id":8805,"href":"https:\/\/healthyaging.net\/magazine\/wp-json\/wp\/v2\/posts\/5471\/revisions\/8805"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/healthyaging.net\/magazine\/wp-json\/wp\/v2\/media\/5610"}],"wp:attachment":[{"href":"https:\/\/healthyaging.net\/magazine\/wp-json\/wp\/v2\/media?parent=5471"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/healthyaging.net\/magazine\/wp-json\/wp\/v2\/categories?post=5471"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/healthyaging.net\/magazine\/wp-json\/wp\/v2\/tags?post=5471"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}