In 1968, the ad tagline addressed to women, “You’ve come a long way,” could not have been more apropos. (Too bad it was for a cigarette). The ad, which later added ‘baby’ to the slogan, was capitalizing on the growing feminist movement at that time.
Those around the baby boomer age will remember the era well. Boomers were entering the workforce, and women were facing a new reality. Their desire to get ahead was still met with “it was a man’s world.” For women to break any glass ceiling, they had to be tough and work harder than competitors to succeed … man or woman.
Just ask Connie Chung, the legendary television journalist who boldly moved her way from a college grad in 1969 working for a local television station to become the first woman to co-anchor the CBS Evening News in 1993.
Chung shares her gutsy story in her new book, Connie: A Memoir. She details her transformation as “I morphed from the youngest of five sisters who had no voice at home, never uttered a peep at school, never raised a hand to answer a teacher’s question, into someone who was fearless, ambitious, driven, full of chutzpah and moxie, who spoke up to get what she wanted.”
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